Schedule
Mon-Wed-Fri, 2:30 PM - 3:20 PM (8/25/2009 - 9/18/2009) Location: BLC MH 130
Mon, 2:30 PM - 5:00 PM (8/25/2009 - 12/17/2009) Location: BLC MH 130
Description
Students explore the history and functions of public relations and advertising in the business and non-profit sectors, focusing on roles in organizational settings, audience analysis, public opinion, media relations, and writing and budgeting principles. BUSN431 may be taken as a substitute course.